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From the abstract:
Computer programs are the most complicated things that humans make. They must be perfect, which is hard for us because we are not perfect. Programming is thought to be a “head” activity, but there is a lot of “gut” involved. Indeed, it may be the gut that gives us the insight necessary for solving hard problems. But gut messes us up when it come to matters of style.
The systems in our brains that make us vulnerable to advertising and propaganda also influence our programming styles. This talk looks systematically at the development of a programming style that specifically improves the reliability of programs. The examples are given in JavaScript, a language with an uncommonly large number of bad parts, but the principles are applicable to all languages.