PhillyETE Screencast #40 – It takes a village to develop an app: A 360 degree view of getting an app from idea to the App Store (in a Regulated Enterprise)

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From the abstract: “For companies, especially those in a regulated industry, a great idea for a mobile app is just the first piece in a puzzle where everything must fit together to make that idea a reality. From solid creative and user experience to technical implementation and stakeholder reviews, it takes a solid vision, thoughtful plan, commitment and teamwork to create an app that consumers want to use.”